From Athens to the Digital Age: Paul's Missionary Principles for Today. In the context of rapid growth in digital technology and cultural changes driven by new technologies, the question arises as to how these can contribute to the fulfillment of the evangelistic mission. Through an exegesis of the narrative in Acts 17:16-34, which includes an analysis of its historical, geographical, grammatical, and cultural aspects, the missionary principles used by the apostle Paul in evangelizing Athens are identified, and a theoretical application in today's digital age is proposed.